The CRAFT Team

I really like the way the brown and grayish hues work so well together. I’ve seen it installed in many homes and the effect is awesome. You get a floor with a lot of style due to the different grain patterns inherent in white oak. It’s a great choice for either a modern or rustic interior.

What drew me to Navarre was its natural rustic organic look and feel. I knew I needed something neutral, durable and classy as my taste for interior design is forever changing and my house can sometimes resemble that of a busy zoo!

Black Walnut’s elegant grain and texture radiates with gorgeous color, simply beautiful.

My favorite Craft floor is Saddle because it comes out of a 100 year old Chrysler plant back in Illinois. If you think about it, those boards were installed in that plant right after the airplane was invented. Beautiful flooring for that classic chalet looking out at Mt. Hood here in the Pacific Northwest.

Turin is my favorite color. The beauty of the walnut really stand out with the cool neutral brown tones with CRAFT's finish process. I especially like the hint of the sapwood hand selected to give the floor a natural finished look.

I love Seville. We bought the floor for our condo a few years ago. We have many south-facing windows, and the sunlight makes the floor seem warm and almost glowing. The rough, hand-textured surface looks great with our mid-century furniture.

Aspirationally speaking, Savona would be the right neutral-shade of beautiful wood presence for my home! I’d pair with light neutral walls to bring in the daylight. This simplistic canvas would make a great vehicle for nature photos and paintings on the walls.

My favourite is still Cadiz after having the flooring and matching doors installed over 5 years ago. Rich vibrant colour that is very forgiving for a busy house.

The gorgeous brown tones paired with the diversity of rich character found within each board create a sophisticated feel and make me proud to walk on them everyday in my home.

I quite like the rich dark brown which Lugano expresses. When we developed this colour, I instantly fell in love with it because it is so cool and graceful.

With its natural and unique colour, no other floor can be mistaken for our Valencia Walnut. It maintains the classic Walnut grain while achieving a colour that's uncommonly beautiful.

I love Aragon because of its nice wood grain texture and its beautiful medium brown color.

Vela Blanca, because who doesn’t love a crisp white floor? Especially WOOD! The hardness and character of hickory make the floor a perfectly versatile combination for anyone who has an obsession with white, cottage chic, contemporary or transitional style.

When I joined the CRAFT team I thought that it would be difficult to pick my favourite floor, until I saw Aberdeen installed in a show suite. I fell in love with the warm tones, the perfect amount of variation, long lengths, and just the right amount of character. Aberdeen will be going into my house soon!”

My favourite floor is Kawartha. This dramatic hickory floor makes a statement once installed. Each board is unique in grain and texture which results in a one of a kind finished floor. The density of hickory also makes for a tough surface. Perfect for my house.